Video exhibition

Viacom are the owners of MTV, which owns 100% of the company since 1985. its original purpose was to be a hole channel that just plays music guided buy an on air host, its no longer just music videos buy host a large number of reality TV programmes so there channel is no longer only about music but there company still based largely round promoting and sharing up and coming music  They currently have the mtv ema awards every year that nominate the best stars for that year nominated buy the public this gives them a greater idea of what music the viewers are most interested in this also promotes the stars encouraging people to go out listen and watch there music. they have there own TV top 40 uk chart ,the official uk top twenty download chart the weeks top twenty this will be judged buy how many people have brought or listened to the single these are the songs that our mostly played on mtv so the public are choosing the songs  that play on the Chanel shown through the  popularity  .   

they target for many genres and a large target audience  and a large fan based from all styles of music.

Google has owned YouTube since 2006 , most of the content on YouTube are videos uploaded buy individuals but also include a large number of music videos this allows people to watch the video at any time they wish and are able to watch it over and over again this is how the videos get there views every time some one watches it they gain a view as shown on Mtv myle cyris reached her 100,million views on YouTube mtv may also use YouTube for there most watched videos of the week determine on how many views the video has. this works buy individuals and company are able to upload music videos that allows access for every one and to upload any video they wish.











vivo is a joint  music video  website owned and operated by Universal Music Group, owned by Google, Sony music enrichment launched in 2009, Vevo offers music videos from three of the "big four" major record labels: Universal Music Group, Sony Music Entertainment, and EMI Records. music warner groups. vevo is website based within this includes a merchandise store where you are able to buy and stream your favourite music and videos with links to amazon mp3 and iTunes , in the same months as its opening it become the most visited music video website in the US. vevo is linked with YouTube as vevos videos are on YouTube vevo works out its subscribes through YouTube working out the most popular artist. they are able to work out the  video with the most views in 24hours the videos with the most views.   

Top 10 artists with most subscribers onto YouTube's VEVO channel

Rank	Artist	Subscribers
1	Rihanna	11.156.937
5	Justin Bieber	6.853.331
7	David Guetta	4.549.244
8	Nicki Minaj	4.466.341
10	Adele	4.020.874
2	One Direction	9.968.658
3	Eminem	7.997.438
4	Katy Perry	7.106.849
9	Miley Cyrus	4.383.712
6	Taylor Swift	6.499.653

for our own music video I feel that the best institution for us would be vevo as it would allow us to be advertise and shown on a number of different formats such a it will be shown on YouTube and there channels meaning that will be introduced to more people so as an up coming star will be made aware of as we will be more out there and interest in our videos will hopefully grow , YouTube would be also beneficial for us as if some one was to subscribe to our page because of the video that they have seen they would be informed automatically about any other videos that we upload so its self advertisement.