Evaluation question Three

Audience feedback is very important to find out if our 3 products that we have created have been successful at reaching the target audience. During the planning process we identified our target audience and we should have created our product for our target audience, so to be able to see how well we have done this and evaluate our work audience research is key from this we can gain an idea about how our target audience felt about our 3 products what we done well and what they thought we could have done better. we decided our target audience around the type of song that we had chosen ours was an R&B track this automatically gave us an idea of our target audience as the age of the people that would listen to this music is clear we were aiming our products at teenagers so all our ideas would be based around thins that they would be interested in things that they would like being teenagers our self would thought to make this process much easier but considering the four of us in the group each had many different ideas of what we like shows this will be the same four our larger audience they will all have a different idea of what they like so we try to target them as a hole, during research we was able to look at a number of different digipack images I had a close look at Rihanna she is a big name in  R&b and popular to her audience for a reason any of here products are based completely around her specifically looking at digipacks as that was my task the images where filled with her I took this into consideration when making our digi pack, where as her and many other R&B videos like Rihanna’s are very provocative showing many images of the artist dressed in a provocative even in male R&B videos they have provocatively dresses females , this is something that we did not include we went against these conventions but will our audience still enjoy our products and if not what didn’t they like. Our target audience will confirm.

 To gather our target audience research  for the digipack I decided to create a Facebook group as it was an easy way for people to comment in their own time taking into consideration our target audience a large number of teenagers use social networking sites and like me have the app on their phone this would notify them when things are happening on their page as I added the people to the group they would receive a notification straight to their phone informing them so, once viewing ,it would take minutes to make a small comment on the page about what they thought or share a like on the page Although I targeted , mainly our target audience to join the group  friends and people around my age range I did also include some people out of our target audience to see if it appeals to other people as well ,  yes  there are a larger amount of teenagers that do listen to R&B but taking into consideration how wide spread it is and how there are so many different R&B style so there could be other people that are interested in our product  not just our target audience. For our video feedback we also asked for comments to be left on our YouTube page for our rough edit and the final product, YouTube is one of the largest website for sharing and viewing music videos for everyone but is used largely buy teenagers our target audience as its easy for them to look and view any music video that they want as many times as they wish , they are  also able to share the video  on a number of different social networking sights out there friends providing us with cross promotion for our products and our star. As our feedback was all one line leaving comments instead of talking face to face I believe that this is easier for the person to be honest put what they really feel rather as there’s not the pressure of talking to someone face to face they are able to comment what they really think about the product making it more reliable. This is the audiance feedback for the facebook page ,I can understand that this was not the best audiance feedback, as not that many people have left there coments making it very limmited . I found this suprising that not many people participated as I thought this would have been an easy way for them to do this as many teenagers are aprt of the socail networking sight we are able to see that 8 of the people in the group did actully view the page but avioded making a comment, but the comments that where left where very posotive we where complamemnt on the organised layout of the digi pack I am glad of this because from the beggining I planned to do a 6 image digipack but when came to putting it all together it began to look unorgansided and messy I didnt like what I  was seeing neither did the group I decided to use a selection of the images in order to creat just  a four image digi pack 1 was really happy with what I  had done but  was unsure it would be as affective with this posotive feedback on the layout of the blog resures me that the right decision swas made made and the audaince like what has been done.


The audience feedback for our music video was similar to that of our digipack where our target audience where able to comment their views and opinions on the music video so far this alowed us to make any final changes to the video before we put forward our final pice this is a brief explanation of our findings in the powtoon:

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over all I do believe that our media products have been successfully in reaching our target audience to a certain extent we are able to see that the audience have liked what we have done with both the video and the digi pack so we have achieved something that our target audience will enjoy, but there are some areas that we could of improved on to make our products more enjoyable for our target audience things such as some of the shots taken within the video could be improved for a more RandB style along with the colours on the digi pack they are very pink although we have targeted a female audience RandB  is very mixed girls and boys and should have thought more about our male audience when making the digi pack as I do not think it would be something they would be attracted to and buy but other than that I think the products we created appeal  to our target audience and we where successful in doing this.